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Perfect, perfect markets. Without asymmetries in information.

May 9, 2026 John Felipe Branch

Information asymmetry is disappearing from the markets. AI robabilistic truths are taking over. However, you still need market intermediaries for market access, trust realtionships and price discovery.

Perfect efficient markets have been a theory for a long time, where the current price reflects all available information at all times.

Information asymmetry is disappearing from the markets. Probabilistic truths are taking over. AI and large language models are today’s oracles. Exceeding the perspective of opinion makers. We live in an abundance of information, one prompt away from an answer. 🧭

But, what about different future scenarios? What about liquidity availability from creditors? and the current economic cycle? What about liquidity needs of the counter party? own conviction? If theory and reality are meeting today, we both have the same information. Until what exact point in time? last minute, yesterday or 6 months ago?

Why you still need a market active intermediary:

  1. You need market access. If no market exists, someone builds it for you. That is origination. 🏗️
  2. Trust isn't a dataset. Qualification and real commitment are assessed in real time, between people.
  3. Price discovery isn't a calculation. It's finding understanding between 2 different views of the future.

Today I am impressed by conversations with amateurs - unqualified counterparties and the degree of really knowing what will be the price of an asset.

I am here for market and counterparties access. I work in illiquid markets, with a focus in energy infrastructure - private equity professionally, and I occasionally trade illiquid artworks 🎨. From asset assessment and price discoverability (information) to real transactions happening successfully (human).

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